Email Marketing Tips

Mailjet Review

Mailjet is a French solution that mainly uses the Google Ireland platform (they were formerly hosted by the French OVH).

Initially offering a basic solution (where email personalization was not even part of the functionality) and dedicated to transactional emails, they have now evolved significantly to match fierce competition.

The platform now wants to offer a complete solution, in particular by offering:

– customization and segmentation functions
– an automation module
– team and workflow management
– sending SMS messages
– email effectiveness tests (A/B tests but also A/X (test up to 10 different emails at the same time)
– a real-time monitoring tool

In addition, mailjet is positioned as a European player by offering a website and support in 4 languages (French, English, German and Spanish).

The rate is based on the number of mailings and not on the number of subscribers.
This is very interesting for customers who have a large email database but have a limited rate of sending, for example, monthly.

From 0 to 30,000 mailings, the rate is $9.65 or $20.95 (if you want extended features). Which seems very competitive to us.

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